Bruce Springteen coined the phrase "Born in the USA" for his 7th, 1984 album. His first big commercially successful disc. It spawned a huge following and represented a generation of dedicated denim and jeans followers.
©©Denim from cowboys to catwalks, a visual history of the world's most legendary fabric (2002), ©Denim an American Story,(2007)
Harley Davidson an American legend to even non bikers is synonymous with blue denim. The cool, laid back drug culture expressed in Easy Rider represented everything enviable about "The Harley" - freedom; drugs; travel; wind in the hair and girl on the bike.
The legendary Levi 501's became a sexy symbol of blue jeans for girls in the 60's. Bikers and blue denim sold sex to the masses with Hollywood and Beverly Hills being the aspirational home of the movie following biker tribes. Everyone wanted to be like a movie star or even be a movie star.
images l-r: ©Denim an American Story,(2007), Le Fabuleux roman du jean, levis story (1990)
The road trip is legendary. Ideally in blues on the bike. Route 66 is an iconic highway as a "road trip" route but as an original USA highway it was mostly used by farmers and workers and served as a major path for those who travelled west during the dustbowl migration.
Life's legends would not be complete without the iconic Levi shirt and Levi Jeans.